Stream
Transformative industry intelligence
Your consumer is glocal
MediaCom looks at the behaviour of globalised consumers and how to address them in local markets
COVID-19: responding creatively
10 Sep 2020
The future of commerce platforms
Wunderman Thompson Commerce on how platform architecture is evolving as a result of COVID-19
20 Aug 2020
Think small, act fast, repeat
MediaCom summarises the lessons large organisations can learn from small businesses
20 Aug 2020
How to plan with confidence in the recovering OOH market
Essence on why OOH is still a viable channel
23 Jul 2020
Fit for growth beyond COVID-19
Ogilvy asks whether brands are ready for a year-zero overhaul
Inclusion champions
01 Oct 2020
03:17
Inclusion champions: Jacqui Canney and Tripti Lochan
The magic of multicultural, multigenerational, multifaceted workforce
30 Sep 2020
02:18
Inclusion champions: Christina Mallon and Vico Benevides
Advocating for inclusive design
28 Sep 2020
03:25
Inclusion champions: Demet İkiler and Aisling Ryan
Why inclusion is good for business
29 Sep 2020
02:11
Inclusion champions: Neo Makhele and Keith Cartwright
The importance of tension in creating great work
The store of the future
14 Sep 2020
The future of retail formats: pop-ups, pick-ups and unmanned stores
FITCH shares three retail concepts that respond to new demands
09 Sep 2020
Translating content into commerce
Wunderman Thompson Commerce and Cognifide on how to boost sales through experience-driven ecommerce
29 Jul 2020
The state of ecommerce 2021
Catalyst and Kantar navigate the evolving world of omnichannel commerce and retail media
27 Feb 2020
WPP Commerce 2020: The people imperative
Geometry on the creative opportunity presented by the new commerce landscape
MORE FROM ACROSS WPP
MediaCom wins global Uber account
The agency will manage all media buying and planning globally
Grey Europe wins Carlsberg account
Becoming the global advertising partner for the company's key beer brands
Clarion expands remit with Aldi
Covering all UK consumer communications
Featured work
Grey Argentina: Itaú Pension Delivery
Developing new ways for Argentina’s most vulnerable to access banking services during the pandemic
Geometry Ogilvy Japan: KDDI’s au 5G Ghost in the Shell: SAC_2045
Partnering with Netflix to transform Tokyo’s Shibuya into a mixed-reality entertainment showcase
Santo: Sprite’s You Are Not Alone #NoEstasSolo
Strength in numbers
Wunderman Thompson: adidas Uncancelled Cup
With live sports on hold, adidas created virtual events online